Dual organic and regenerative cotton programmes at industrial scale

Overview & partnership context

Agrecir Global delivers comprehensive field management for Mahmood Group across 15,500 acres, operating parallel organic (7,720 acres) and regenerative (7,780 acres) cotton initiatives with end-to-end traceability.

Founded in 1935, Mahmood Group is one of Pakistan's oldest and most prestigious diversified textile conglomerates. In response to global brand demand for verified low-impact fibres, the group launched ambitious farm programmes to produce certified organic and regenerative cotton lint within Pakistan.

Agrecir Global was contracted to design and execute both programmes. Named in Mahmood Textile Mills' FY-25 corporate investor briefing for its seed-to-garment traceability contract, Agrecir Global oversees grower onboarding, field monitoring, regenerative soil testing, and audit preparation.

Key areas of collaboration

• Parallel organic & regenerative tracksRunning 7,720 acres under organic standards alongside 7,780 acres under regenerative standards (Regenagri), tailoring agronomic practices to specific district conditions.
• Soil organic carbon benchmarkingBaseline soil testing across participating acreage to monitor soil microbial vitality, water retention capacity, and carbon sequestration over multi-year cycles.
• Seed-to-garment traceabilityDigital farm records linking GPS-mapped plots to specific bale identifiers, providing Mahmood Textile Mills' spinning units with verifiable supply chain data.
• Over 2,400 smallholder partnersProviding continuous agronomic field extension and dedicated inspection across Muzaffargarh, Dera Ghazi Khan, and adjacent tracts.

Deliverables and fieldwork impact

A resilient, dual-certified raw cotton pipeline supplying Mahmood Group's spinning and weaving facilities with audited fibre that withstands international buyer scrutiny.